KEY's digital profiles

The exhibitor profile is a customisable digital page within the online catalogue, where companies can add personal, descriptive, institutional and value-related contents. The profile supports the insertion of graphic elements such as logos and header images, the possibility to upload company catalogues and other PDF documents, and integrates additional features that can be activated. It also includes a box displaying the booth’s location on the interactive map with zoom functionality.

By downloading the app, the "lead scanner" feature becomes active: a camera that allows you to scan the QR code on visitor badges and collect (consented) lead data from those who visited your booth.

For those organising an event, seminar, product presentation or other activities at their booth, it is possibile to add the appointment to the EVENTS calendar available in the APP, which is entirely dedicated to company events, subject to authorisation by the organisational secretariat.

The exhibitor profile offers advanced digital networking features, including: real-time chat with visitors for immediate information exchange; sending and accepting connection requests to create a network of profiled contacts; scheduling appointments directly from the platform, with the option of setting up one-to-one meetings during the event at pre-set times.

Through the "My Agenda" app, exhibitors can access a digital schedule dedicated to B2B meetings with hosted buyers selected by our buyers’ office, based on established international relationships. The system allows viewing detailed buyer profiles and managing related appointments. All meetings are supported by the organization, ensuring effectiveness, high-quality contacts, and optimal use of time at the fair.

"Team members" are users who are authorized to access the digital platform through a personal account. Each team member is allowed to interact with the available features, including the use of the lead scanner—a digital tool that enables the collection, management, and qualification of contacts during the event.

The "Products in the digital catalogue" are associated with the exhibitor's profile within the event's online platform. Each product entry includes images, a brief description and, where applicable, additional technical or commercial details. The products are displayed both on the exhibitor's profile page and in a dedicated area of the platform that brings together the entire exhibition offer, accessible to users and filterable by product category. This feature promotes the cross-visibility of products and allows users to explore the solutions available at the event in a targeted way.

The "Product Advertising" banner appears on the side of the exhibitor's profile page, offering additional visibility. This is an advertising space that allows you to promote a product, attracting the attention of users who visit the profile, with the possibility of external links to the catalogue.

It is a full-screen banner that appears when the app is opened, with a link to your profile page, rotating with all the companies that have purchased this tool.

Company logo on the app's home page with a link to its profile page.