The event dedicated to Power Purchase Agreements
KEY CHOICE – Unlock the Future of PPAs, promoted by KEY – The Energy Transition Expo and organised in collaboration with Elemens, with Iberdrola as Strategic Partner, is focused on connecting renewable energy suppliers with energy-intensive companies, with the aim of facilitating the structuring and signing of medium and long-term Power Purchase Agreements (PPAs).
MARCH 3rd, 2026, at PALACONGRESSI, RIMINI
Now in its third edition, KEY CHOICE is confirmed as a key platform to support the continued growth and maturation of the PPA market in Italy, addressing in a structured way the main drivers shaping the evolution of energy procurement contracts today: corporate PPAs, green conditionalities linked to sustainability, new regulatory instruments such as Energy Release beyond 2.0, as well as on-site and off-site solutions, both physical and virtual.
The event represents a key networking and discussion opportunity between energy supply and demand, bringing together all the main stakeholders across the electricity value chain, including:
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Renewable energy producers and project developers,
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Energy-intensive companies and the manufacturing industry,
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Energy traders, acting as market facilitators,
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Electricity sector institutions, committed to promoting renewables also through innovative tools complementary to auctions,
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Financial institutions and financial market operators.
JOIN US
Renewable energy producer
Buyer
Investors
Renewable energy producer
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Entering into energy supply contracts with energy-intensive companies
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Networking opportunities
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Developing new business opportunities and lead generation
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On-site and off-site solutions
Buyer
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In-depth understanding of how PPAs work and their benefits
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Insights into renewable energy sourcing and procurement
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Meeting companies that have already embarked on this path (case studies)
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Assessing and comparing producers’ proposals
Investors
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Identification of projects to invest in
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Analysis of reliable counterparties for structuring and executing a PPA contract across all its components
What to expect
The day is structured into several sessions, bringing together in one place a unique opportunity for industry networking, dialogue and high-level training.
10:00 – 13:00 | B2B meetings between energy producers, off-takers, traders and energy-intensive companies
11:30 – 13:00 | Training session for corporate companies
13:15 – 14:10 | Networking lunch
14:30 – 18:00 | Conference and market insights
19:00 | Networking dinner
For participation fees and more information on the programme
KEY CHOICE
Discover the conference programme
The KEY CHOICE 2026 conference programme features a series of high-level technical and strategic thematic panels dedicated to the outlook for PPAs in the Italian market, with a particular focus on the Energy Release mechanism.
Throughout the day, key topics will be explored, including PPAs as a market platform, green conditionalities and sustainability strategies, renewable energy sourcing, and on-site solutions, both physical and virtual.
The programme will bring together analysts, industry operators, energy-intensive companies, institutions, law firms and financial institutions, offering a comprehensive overview of the opportunities and challenges of the energy transition, within a setting designed to foster high-quality dialogue and networking.